
Purpose and benefitsCustomer service is increasingly seen as a central concern for e-commerce. For many consumers it is a key differentiator between good and bad e-commerce websites. A wide range of online support options is now available to organisations, including e-mail, knowledge base systems, live chat, and phone-back. |
Related SolutionsHow to Establish an Enterprise Portal Managing the Challenge of E-service Marketing to the ‘Real-time’ Consumer Overcoming the Difficulties of Managing a Virtual Organisation |
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MethodManagement checklist, answers to FAQs, common traps, and suggested action plans. |
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