Purpose and benefits

Disallowing or disowning fear extinguishes the passion needed to achieve organisational goals.
Engaging human energy, including fear, and connecting it with organisational purpose is a fundamental task of culture management.
Engaging human energy is an aspect of the art of management. It requires mastery of skills and techniques as well as intent to value the full spectrum of emotional energy.
Human energy, particularly fear, can be oriented and employed as an effective tool for success.