Purpose

This Checklist provides six ways in which you might set up or improve your blog (personal web log). It focuses specifically on external blogs published outside your own enterprise and which engage a wider network of contribution.

Benefits

External blogs are as useful for sucking information from visitors as for broadcasting and distributing messages.

Related Solutions

Audience

All those who blog or who would like to blog.

Learning method

Partially derived from elements of an article by Davey Winder published in Information World Review June 2007. Partially derived from the author’s experience in running blogs on Echelon’s behalf and that of our clients.

Time to Complete

30 minutes

Length

2 pages

Participants

one

Price

£2 Pounds Sterling
(inc. VAT)