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Collecting Consumer Data on the Internet by 
            Bloomsbury

Purpose and benefits

Internet technologies offer a wealth of ways in which information on consumers can be gathered. Such information can either be collected directly as a result of consumers providing details, or indirectly by analysing consumers’ behaviour while on a website.

Method

Management checklist, answers to FAQs, common traps, and suggested action plans.

Time to Complete

20

Length

5 Pages

Participants

one

Price

£2 Pounds Sterling
(inc. VAT)

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