
Purpose and benefitsCommunicating via the Internet saves time and improves the quality of information to retailers, whereas telephone-based systems are slow and time consuming so moving routine processes onto the Internet allows retailers to spend more time on selling. |
Related SolutionsHow to Apply a Viral Marketing Approach on the Internet Managing Retailer Marketing Programmes |
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MethodManagement checklist, answers to FAQs, common traps, and suggested action plans. |
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