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Core Versus Context: Managing Resources in a Downturn by 
            Geoffrey A. Moore, Bloomsbury

Purpose and benefits

  • Core processes create competitive advantage through differentiation.

  • Context processes are necessary to meet competitive market standards, but do not differentiate.

  • Investors wish the bulk of their capital to go to core processes, as only those can raise stock prices.

  • It thus becomes imperative for executives to manage their firm’s core/context ratio.

Method

Abstract. Essay on management best practice using case studies and suggested action plans with additional reference sources.

Time to Complete

20

Length

6 Pages

Participants

one

Price

£5 Pounds Sterling
(inc. VAT)

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