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Corporate Social Responsibility: Are You Giving Back or Just Giving Away?

Jim ‘Gus’ Gustafson, Bloomsbury

Purpose and benefits

  • Many 21st-century global corporations have become bigger and more powerful than the governments of the countries they do business in, and with this shift of resources necessarily comes a shift in responsibility to positively and proactively impact the world around them.

  • Corporate social responsibility (CSR) is rapidly becoming an expectation of consumers worldwide that requires a fundamental and holistic change in the way that most businesses currently operate.

  • Social and environmental accountability cannot be meaningless words on a dusty mission statement or an afterthought; they must be integrated into all aspects of everyday corporate life.

  • Social responsibility and shareholder profitability don’t need to be mutually exclusive propositions; if you give back, there’s definitely a payback!

Method

Abstract. Essay on management best practice using case studies and suggested action plans with additional reference sources.

Time to Complete

20 mins

Length

6 Pages

Participants

1

Price

£5 Pounds Sterling
(inc. VAT)

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