Purpose and benefits

A long-standing faculty member at Harvard Business School, the Australian Christopher Bartlett is best known for his ground-breaking work with Sumantra Ghoshal of the London Business School. Their 20-year writing partnership—a rarity in academe—has produced a steady stream of highly influential articles and books based on in-depth research among practising managers.

In their most recent work Bartlett and Ghoshal argue that the old corporate model oriented around strategy, structure, and systems is now undergoing a process of rebirth. As human capital replaces financial capital as the key strategic resource, the new model, they say, will be built around purpose, people, and process.

Related Solutions

Method

Abstract. Interview on topical management issue plus biographical details of influential management thinker.

Time to Complete

15 mins

Length

4 Pages

Participants

1

Price

£5 Pounds Sterling
(inc. VAT)