Purpose and benefits

Dale Carnegie was a highly successful public speaker and author of books on public speaking and confidence development. "How to Win Friends and Influence People" provides practical advice on the universal challenge of face-to-face communication. As the familiarity of the title proves, the book has become extremely famous. The first edition had a print run of mere 5,000, but the book has since sold over 15 million copies.

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Method

Abstract. Digest of management book; contribution and context.

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