Purpose and benefits

If Peter Drucker is the intellectual giant of management thinking and Tom Peters its most charismatic populist, Michael Porter is perhaps the thinker with the greatest influence.

Michael Porter is renowned for his work on strategy and competitiveness. His genius has lain in producing brilliantly researched and cogent models of competitiveness at a corporate, industry-wide, and national level. For example, Porter took an industrial economics framework, the structure—conduct performance paradigm (SCP), and translated it into the context of business strategy.

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Method

Abstract. Essay on top management thinker, biographical details, contribution, and context.

Time to Complete

10 mins

Length

5 Pages

Participants

1

Price

£2 Pounds Sterling
(inc. VAT)